Privacy Policy
Collection of Personal Information
We gather personal details (such as name, address, phone number, email, etc.) when you fill out registration or inquiry forms, leave comments on the Site, participate in forums, blogs, or other user-generated content areas, or send us emails.
All sensitive data, including credit card information, is handled securely and transmitted in encrypted form.
Collection of Other Information/Cookies
Besides personal details, we may automatically gather information when you visit the Site. This may involve using cookies, small text files placed on your device by your browser upon your first visit. Cookies help us identify your computer and recall your previous visits. Although most browsers accept cookies by default, you can adjust your settings to block them or erase them if you prefer. Typically, you have the option to either accept all cookies, be notified when a cookie is placed, or reject them entirely.
Cookies enhance the functionality, security, and user experience of the Site. They allow our systems to recognize your browser and display the Site in the most effective way.
The information gathered by cookies is non-personally identifiable and may include details such as your computer settings, internet connection (e.g., operating system and platform), IP address, browsing behavior, and geographical location.
Interest-Based Advertising
Our advertising partners provide targeted ads based on information about your visits to this Site and others. These ads are designed to match your interests and are not tied to any personally identifiable data, like your name, address, or contact details. To serve these ads, our partners may place cookies on your device. You have the option to control how your online activity information is collected and used, and can opt out of interest-based advertising.
Additionally, you may encounter third-party cookies on certain parts of the Site. These cookies help us display relevant ads on other sites you visit. We may also share your browsing data with third parties, including social networks, to show tailored content to you. Please note that we do not control cookies set by third parties.
Google Analytics
Our Site uses Google Analytics, a web analytics service that collects and analyzes data on visitors’ behavior. This includes information such as how you found our site (e.g., via a referral), which pages you visit, and how long you stay. Google Analytics helps us optimize our site and measure the effectiveness of online advertising.
Google Analytics uses cookies, and the data generated is usually sent to and stored by Google in the United States. Google may also transfer this information to third parties. You can block the storage of cookies by adjusting your browser settings, but doing so may limit your ability to fully experience the Site.
For more information, refer to Google’s privacy policy: Google Privacy Policy.
Use of Your Information
We value your privacy and are committed to safeguarding your personal information. The data we collect is used to process your orders and improve your overall experience on the Site.
By using this Site, you consent to us collecting, combining, and utilizing your personal data to provide services, enhance our business, and deliver targeted content. This includes (but is not limited to):
- Verifying your identity when you return to the Site.
- Personalizing your experience and improving our site’s layout and functionality.
- Informing you about new features, products, services, or offers.
- Providing customer support and order fulfillment.
- Communicating with you (personalized or not) from us or selected third parties (if you’ve opted in).
- Enabling sharing of content with others.
- Conducting market research and statistical analysis.
- Managing online advertising and performance.
- Strategic business development.
- Compliance with accounting requirements.
Data Security
We take reasonable steps to protect the security and integrity of your data. This includes ensuring that third parties who handle your information do so in a secure manner. However, we do not store sensitive payment information such as credit card details.
Sharing Your Personal Information
We may share your data with trusted suppliers who help us deliver services, such as payment processing and other functions related to your purchases. We will make reasonable efforts to ensure these suppliers protect your information.
Aggregated, non-personal data about your use of the Site (e.g., demographic details) may be shared with third parties for analysis, but this will never include any information that can personally identify you.
We may share personal data within our corporate affiliates to prevent fraud, identity theft, and other illegal activities, or to manage joint services. These affiliates will not market to you unless you explicitly opt in.
We may also disclose personal data to comply with legal requests from government agencies or law enforcement.
In the event of a sale, merger, or reorganization, we may transfer your data to the relevant third party.
“Email a Friend” and “Share This Page”
If you provide personal details of a third party (e.g., name, email) to use the “Email a Friend” or “Share This” features, please ensure you have their consent beforehand.
Data Protection and Security
While no internet transmission is 100% secure, we make reasonable efforts to protect your personal data from unauthorized access or misuse using encryption technologies. Additionally, the information is safeguarded under India’s Information Technology Act, 2000.
Updating Your Preferences
You can unsubscribe from marketing communications at any time by clicking the “unsubscribe” link in the emails we send you or by contacting us directly.
Third-Party Links
Our Site may include links to external websites operated by third parties, which are not governed by this privacy policy. The practices of these sites are not covered here, and we have no responsibility for the content or privacy policies of these third-party sites. We recommend reviewing the privacy policies of any third-party sites before providing them with your data.
Changes to This Privacy Policy
By using the Site, you accept this privacy policy. If you do not agree with it, please refrain from using the Site. We may update this policy from time to time, and changes will be posted with an updated effective date. Your continued use of the Site constitutes acceptance of the revised policy.
Contact Us
If you have questions about this privacy policy or wish to update your preferences, please contact us through our “Contact Us” page.
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